Greater Ft Lauderdale Convention and Visitor’s Bureau

About This Project

Creative development for “Hello Sunny” multicultural brand activation.

Campaign elements:
Print marketing pieces, experiential and traditional media, brand activation,
ads and social media.

Printed brochures, ads, booklets, palm cards,
trade show signage, stategy, schematics, coordination of installation, promo items, social media content & strategy, print production management and FLL airport signage.

Event metrics reports showed over 400% increase in social media engagement.

Winner of Addy’s and Flager Awards for brand design

Hospitality / Tourism